Marketing Executive - Outdoor Recreation & Camping Gear Brand

Join The Coleman Company, a globally recognized leader in outdoor recreation products, as a Marketing Executive in beautiful Bali. As part of PWM (Pet World International Sdn Bhd), you’ll drive innovative marketing strategies to elevate our iconic outdoor brand. In this role, you’ll work closely with cross-functional teams to develop and execute marketing campaigns that engage our target audience and boost brand awareness. This is an exciting opportunity to grow your career in a dynamic and innovative company, with the chance to make a real impact on our brand’s success.

At PWM, we value creativity, collaboration, and a passion for the outdoors. We’re looking for a Marketing Executive who can bring fresh ideas to the table and help us connect with our customers in meaningful ways. Whether you’re a seasoned marketing professional or just starting your career, we’d love to hear from you. Come join us in Bali and be part of a team that’s shaping the future of outdoor recreation.

📋 Tanggung Jawab Pekerjaan

• Develop and execute marketing campaigns across digital and traditional channels to promote our outdoor recreation products.
• Conduct market research to identify trends and opportunities, and translate insights into actionable strategies.
• Manage social media platforms to engage with our audience and drive brand loyalty.
• Collaborate with the sales and product development teams to align marketing efforts with business goals.
• Monitor campaign performance using tools like Google Analytics and social media insights.
• Create compelling content, including blog posts, videos, and infographics, to showcase our products and brand story.
• Attend industry events and trade shows to network with potential customers and partners.
• Stay up-to-date with the latest marketing trends and technologies to keep our strategies innovative and effective.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business, or a related field.
• 2-4 years of experience in marketing, with a focus on outdoor recreation or consumer goods.
• Proven track record of developing and executing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, and Hootsuite.
• Excellent written and verbal communication skills, with the ability to craft compelling content.
• Creative thinker with a passion for the outdoors and a keen eye for detail.
• Ability to work collaboratively in a fast-paced, team-oriented environment.
• Fluency in English and Bahasa Indonesia.

🛠️ Keahlian

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